Insights

For aspiring importers

International trade can be intimidating for newcomers. Count on Cernia to be your guide.

Explore potential with confidence

Most Brazilian companies still concentrate their purchases in the domestic market, paying the margin of those who import. Meanwhile, only 0.7% of the country's companies carry out import operations, and they are precisely the ones that expand margins, diversify products, and gain competitiveness on the global stage.

0.7%

Percentage of Brazilian companies that import

Importing opens the way to new suppliers, more advantageous prices, and direct access to innovation. But it is natural for this move to raise fears: the unknown, bureaucracy, and the risk of mistakes keep many entrepreneurs away from real growth opportunities.

With Cernia, the barrier of insecurity can turn into confidence to grow through import strategies. With method, experience, and constant follow-up, what seems complex becomes easier in an accessible, predictable, and safe process.

You should not import alone

Amid language barriers, bureaucracy, tax rules, and FX risks, starting import operations can seem like a risky and challenging path.

Cernia can lead the entire journey for those who want to import with safety and method. Its technical and legal team accompanies each step and provides guidance ranging from translation of terms to care with documentation, ensuring everything happens correctly and transparently.

Importing with Cernia means entering foreign trade without fear, knowing there is a solid structure taking care of every detail. Thus, the entrepreneur can focus on business strategy while Cernia opens the paths for the first import, building real growth opportunities.

Method, support, and clarity at every step

Diagnosis and Feasibility

We understand your business, evaluate the product, and analyze costs, margins, and scenarios.

Planning and Structuring

We define tax regimes, ports, and ideal suppliers.

Licensing and Assisted Operation

We support RADAR registration and handle all documentation.

Monitoring and Control

We ensure every detail of the operation happens with predictability and transparency.

Why trust Cernia?

We build relationships based on transparency and commitment. Every decision is explained, every cost is justified, and every stage is closely monitored. This clarity is what sustains the trust of companies that have been operating abroad for years.

360° Management

Cernia structures each operation end-to-end, integrating tax, logistics, FX, and regulatory analysis. In this way, all decisions are planned with a global view and executed with precision to ensure predictability and efficiency throughout the process.

Multidisciplinary Team

We bring together professionals with decades of experience in foreign trade, logistics, taxation, and customs law. This technical diversity enables a fully strategic approach based on knowledge, collaboration, and responsibility.

International Presence

With offices and partners in Brazil, Asia, and the United States, Cernia operates where opportunities happen. Our global presence ensures direct connections with manufacturers, suppliers, and strategic ports, expanding our clients' reach.

Empathy and Proximity

Close and transparent relationships are the basis of the service Cernia offers its clients. With empathy to understand pain points and act responsibly, we accompany and guide each decision with the same attention as those on the other side of the table.

Expertise for your business

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Find the right partnership to grow beyond borders, in a smart way aligned with your business goals.

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Insights